Focus On: Lighting Concepts
By Boyana Peeva
The Valdosta Daily Times
A: If we find out that customers need some items, then yes, we would expand. When we built our showroom, we built it with the thought that we may expand as far as the structure of the facility.
Q: How do your services differ from the chain stores?
A: We are going to help the customer find the right size fixture, and we are going to take the time to give our customers choices and options so that their money would be well spent, whereas, with some of the chain stores, they may not get that service. And also, the customer needs to be aware that the amount of lighting they are going to be getting will be sufficient for the room size because having too much lighting is just as annoying as not having enough lighting. So, we try to ask the customers all the right questions, so we know they are getting the right fixture.
Q: Do you accept orders?
A: We have a lot of items in inventory. Usually, customers come in here and get an idea of what they want, and they want that, but they want it like this. So, we do a lot of special ordering for folks.
Q: What should people know about lighting?
A: Another thing we want our customers to get educated on is that every time you turn your TV on they are talking about how America needs to save on electricity. We have some really good lights with compact fluorescent bulbs, and we try to educate our customers as far as the energy savings. Ninety-nine percent of our showroom is compact fluorescent, and we’ve noticed a dramatic decrease in our power bill. When you see such a decrease in your power bill, it makes you excited and makes you want to educate your customers about what they could be doing in their homes. Also, there is less heating from the lamps, so that’s a decrease in cooling costs as well.